The TOP small business marketing tips for 2016 are...
Your WEBSITE: For 2016 your website may need an overhaul. No longer will an outdated appearance pass muster. And..your site must now be responsive! This means that your site will auto-magically display and function correctly on all smart phone, tablet and desktop screen sizes!
You should already be capturing Email addresses for Email marketing. And of course, it must be well SEO!. See below for a better understanding.
*** Follow Our Recommendations Closely And This Could Be YOU!***
Your Local Citations/Listings:
Have you checked to be sure your business name, address and phone
number (NAP) are accurate and distributed properly around the web? Let us know if you need assistance with this.
Google My Business
(also known as Google Maps or Google plus G+). This one is very
important since Google has expressed that it considers verified listings
in its latest ranking factors/algorithm. Call us for a quick and painless way to knock this one out in a flash.
Social Media: Make sure your chosen social media platforms are set up asap. Once done, you'll need a consistent way to make high quality, regular posts that build interest and link to your business website, etc.
Video: It's finally getting easier to create decent video for your websites. This is another high level Google ranking priority Hint: especially if you use YouTube! )
Naturally, there are many other strategies that you can (and probably should!) add to this short list. however, we realize that there are time, knowledge level and financial factors that come into play.
So we created this page of what we truly think the TOP small business marketing tips for 2016 should be. We believe these top 5 will give you the best "bang for the buck".
Hopefully this will guide you toward correcting any leaks in your 2015 marketing foundation and help you build a stronger, more profitable 2016!
We'd love to hear your opinions on these recommendations.
Thanks for reading!
Brian P. Hower
President and Founder,
SEARCHLIGHT Business Advocates
"Business, the INTERNET, and YOU!"
814-528-8676 or TOLL FREE 1-866-452-4243
Thanks for reading!